Every month brings a tidal wave of new information, trends, social media updates, and changes through our screens. We filtered through the unnecessary stuff like the Yanny vs. Laurel debate, superhero movie spoilers, and Drake drama to bring you the stuff you actually need to know about.
May was a big month for business accounts looking to do better business on social media. You could definitely say digital marketing has never been more accessible for branded accounts (holla!). On Instagram, it’s getting easier and easier to do business in-app, and Facebook’s new Marketplace is promoting service providers who are ranked well, based on their Facebook reviews.
Interested? Here are all the social media updates you need to know about from the month of May.
Instagram features changed a lot this month (but let’s be honest, doesn’t that happen every month?). Instagram’s director of product management and business, Vishal Shah, said 80 percent of consumers are following business accounts on Instagram, and 200 million users visit business profiles daily on Instagram.
The new features, he said, are working to turn Instagram “from a place where business is discovered to a place where business is done.”
There are so many new things being integrated, from an emoji bar to in-app payment features that will be huge for brands doing business on the ’gram.
Here’s a quick summary of all the new additions to everyone’s favorite app:
The biggest change on Facebook was definitely the GDPR update, but there are some other things that we should cover, too.
In May, Facebook announced updates to Facebook Live and Stories. Team Facebook says these new features will begin rolling out in India, before hitting the rest of world “shortly thereafter.” Could you be more vague, Mark?
If all these social media updates sound like a lot to you, or even if you think some of the new stuff is no big deal, it might be time to let the Nice Branding Agency girls handle your digital needs. We love helping brands stay relevant on social. If you’re ready to see what a social media agency can do with your brand, hit us up.
Get Your Nice Swag On.