A Graphic Design Firm Talks Templates
As a graphic design firm, we get requests for templates from time to time. We get it; your team needs to be able to convey a message quickly, without the need for a custom design or an invoice attached. However, there are many things to consider when requesting a template. Do you have the proper programs to edit the native files? Do you or your staff member have the technical skills to use the program? If a change to the template throws the design out of whack, will you notice and have the expertise to work around it? You see, there are a lot of reasons why templates are scary to a design firm. One of our main goals as an organization is to create brands that are cohesive and relevant. Seeing that brand uphold its integrity and value comes in a close second. Your brand will quickly start to dissipate if the editor is not savvy in branding technicalities. That's not all. There are other pieces to creating a template that just don't work.